
DPB EXPO
specializes in designing, manufacturing, installing and developing exhibition stands and organizing conferences. The company aims to provide integrated solutions for events and exhibitions, by providing innovative designs, high-quality implementation and a distinctive user experience that contributes to the success of the event or exhibition. The company seeks to build values and benefits for customers, exceeding expectations, and contributing to enhancing the attendees’ experience and facilitating their interaction with the brand.
Values and Benefits
- Brand Identity Enhancement : Through innovative designs that capture the brand’s essence and attract the target audience's attention.
- Enhanced Visitor Experience : Providing interactive booths that create an enjoyable experience and engage visitors.
- Comprehensive and Flexible Solutions: Covering everything from design to installation and development, saving clients time and effort in event management.
- Quality and Reliability Assurance : Utilizing high-quality materials and precise execution, reflecting the company's professionalism and building client trust.
- Achieving Marketing Goals : Enhancing visitor engagement with the brand, increasing chances of success at exhibitions and conferences.
Service Features
- Innovative and eye-catching designs : The company provides designs that match the identity of each brand and are characterized by creativity that attracts the attention of attendees and creates a unique experience.
- High quality in manufacturing : DPB EXPO is keen to use the best materials and the latest technologies to ensure the quality of the booths and their long-term sustainability.
- Precise implementation and speed in installation : The company adheres to precise timetables, ensuring the delivery and implementation of the booths on time without delay.
- Comprehensive services under one roof : The company provides all services from design, manufacturing, installation, and development of booths, making it easier for the client to manage all aspects of the event or exhibition.
- Providing added value through interaction : DPB EXPO solutions help enhance interaction between attendees and the brand, which contributes to increasing brand awareness and achieving the client's marketing goals.


Problem
The old DPB EXPO logo featured a design that contained complex lines and multiple colors, which could affect its clarity and simplicity and make it difficult to quickly recognize, especially in diverse display environments. Therefore, there was a need to update the logo to be more modern and simple.
Development in the new logo
Simplification : The complex elements in the old logo, such as intertwined lines, were eliminated, so that the new design became clearer and more direct. This enhances the ease of recognition of the logo and makes it more flexible to use on various media.
Choosing the color blue : The color blue has a strong impact in the business world; it expresses professionalism, trust, and innovation. Choosing it for the new logo adds a touch of stability and credibility, reflecting the company's vision of providing high-quality and reliable services.
Identity focus : The letters "DPB" were enlarged and clearly highlighted in the new logo, with a modern design that expresses the company's progress and ability to innovate.
The impact of the color blue in business and companies
The color blue is considered one of the most used colors in the logo of global companies, as it is associated in the minds of the public with positive values such as:
Trust : It enhances the feeling of trust and reliability among customers.
Professionalism : It gives an impression of the company's seriousness and stability in providing its services.
Innovation : Light blue, as in the new logo, is associated with renewal and creativity, which is in line with the nature of DPB EXPO's services in designing and equipping exhibitions and conferences in a creative and distinctive way.
Professionalism : It gives an impression of the company's seriousness and stability in providing its services.
Innovation : Light blue, as in the new logo, is associated with renewal and creativity, which is in line with the nature of DPB EXPO's services in designing and equipping exhibitions and conferences in a creative and distinctive way.
The new logo reflects a more modern identity for the company, and highlights its vision of promoting innovation while maintaining professionalism and credibility, which helps leave a strong impression on customers and partners.











Logo Design
The basic concept of the logo
Integration and coherence : The letters "DPB" are intertwined in a way that indicates integration and close cooperation between the various departments and functions within the company. This reflects the internal coherence necessary to successfully organize exhibitions and conferences.
The arrow as a visual element : The arrow in the logo reinforces the concept of movement and direction, symbolizing the company's leadership in its field and guiding clients and participants towards their goals and the events they attend.
The importance of the arrow in the logo
Denoting movement : The arrow denotes effective movement and progress, which is suitable for a company operating in a dynamic field such as organizing exhibitions and conferences. It suggests effectiveness and the ability to transfer and direct.
Referring to innovation and leadership : Using the arrow shows the company as an initiative and pioneer in its field, ready to enter new fields and provide innovative solutions.
Enhancing clarity and direction : The arrow helps guide the eye and contributes to understanding the logo and the services provided by the company faster and more clear.




















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